Hey friends! I decided to reduce my engagement on Twitter to focus on LinkedIn. With limited time, being active on both was too demanding.

I built great relationships here. If I didn’t already connect with you on LinkedIn, feel free to do so! 😊

Now that I have niched down, it is time to build solid offers to serve my target customers. Once done, I'll design funnels to convert leads into them on my website.

I use @NotionHQ as the source of truth for all my value propositions, ready to be activated at demand.

Last week, I recorded an episode with my friend @kennethhellem on his podcast show to talk about asynchronous work. It was published today.

It was a pleasant experience (and also my first time). I hope you enjoy it!

Recognize the benefits of delegating. You do not burden your team by doing it, but you offer them the chance to grow.

Hoarding work at the top will usually not keep the team happy.

People love feeling trusted by their leader.

People always try to be online and in meetings to avoid missing out on discussions, hurting their productivity.

Cognitively demanding work—like coding, strategizing, and problem-solving—require deep focus.

Record everything and give time to contribute asynchronously.

A reasonable team-wide expectation for good response times is 24 hours when working async. Shape your collaboration culture around this constraint to ensure success.

Identify which challenges ask you to display strong leadership skills to give your teams a clear direction. Everything else requires you to buckle down and execute.

Doing the right thing is worthless if you do it poorly. Doing something right is useless if you do the wrong thing.

I learned that: Health > Mindset > Goals.

Investing and caring about yourself is crucial if you work remotely as you have to set your discipline.

Even more, if you lead people. Always lead yourself first.

15 impactful changes I made in my life since my 30s:

I decided to niche down from remote companies to remote engineering teams with my book and course.

Consequently, I took time to rebrand with a new name and new book cover. I'm so far happy with the style.

What do you think? 😊

Tomorrow morning, I'll record a podcast as a guest for the first time in my career. The focus is on asynchronous work.

I know this topic very well, but I already feel stressed!

Wish me luck that I perform well! 😊

Unpopular opinion: you need to be a great leader and a great manager.

Do not misadvise people to get a strong headline. Opposing both is 100% wrong.

You need both skill sets to perform your role successfully.

Balance them when the time is right.

I dislike unfair environments. We can do better to cancel politics in the workplace, but I'm not naive.

Seeking fairness sometimes plays against me. People get rewarded when they use their influence to pressure leadership, while I don't.

How do you deal with politics at work?

I was thinking about moving with my phone camera or a GoPro during a physical team gathering to stream for employees who can't make the trip.

They can "feel" the place this way and watch or leave the stream whenever they want.

Good or bad idea?

If employees agree to somebody else feedback against you, it's a relay. The story connects with their own.

Stop thinking people are never satisfied. They have the right to be demanding and usually want to improve their conditions.

Forcing cameras to be up during meetings is the elephant in the room nobody wants to talk about.

Leave attendees to use voice only. It allows privacy, reduces stress, and produces better conversations, especially with introverts.

I link all comments and posts I do on LinkedIn and Twitter to a Notion table weekly. I do that because I felt it was an excellent strategy to reuse content for future posts.

But man, it is time-consuming as hell. I wonder if I should stop or invest in automation instead.

I'm deeply convinced that being part of a cohesive, happy, and productive remote team is the catalyst for a fulfilled life.

Most hiring managers want to find unique technical skills. But these can be reproduced with enough training.

People who achieve an uncontested mindset and strong character are rare, therefore, priceless.

Find them and treat them well.

My book is about building high-performing remote companies, but I feel I have no niche down enough. Covering company facets spread my focus. Focusing on remote teams is my true expertise.

Is that a good idea?

Should I go further and focus on engineering teams only?