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Nicolas Cava

Your first tech hire is usually a mistake

Your first tech hire is usually a mistake. Most founders hire a developer first. They want code. Now. So they hire hands. Here is the trap: Devs are paid to...

· 1 min read

Your first tech hire is usually a mistake.

Most founders hire a developer first.

They want code. Now. So they hire hands.

Here is the trap: Devs are paid to write code. They aren't paid to tell you that you shouldn't write code at all.

So they build. You spend $50K. 6 months later, you built the wrong thing on the wrong stack.

The sequence is broken.

Don't hire a builder. Hire an architect. A Fractional CTO. A tech advisor.

Someone who can say "No." Someone who defines the WHAT and WHY. Before you pay for the HOW.

The cost of sequence:

Bad way: Hire dev → Build → Fail → Rebuild ($100K wasted).

Smart way: Hire strategist → Blueprint → Hire dev → Ship ($10K strategy saves $90K waste).

You can't code your way out of bad strategy.

Who did you hire first? Be honest.

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